Influencer Engagement Lead

• People first, employees second. We value work life balance, our families and our friends, but work hard at the same time. We’re looking for people who can independently work towards their goals but the way you work is completely up to you.

• We travel. Travel has been an integral part of our lives, and it has always been an eye-opening experience. We have a hybrid policy for employees in Metro Manila (once a week), but we’re flexible with remote work for people who want to travel. We believe that location independence should be more accessible to everyone. We also have an annual company trip!

• We want to see you grow. We appreciate the time that you would devote to us as a company and would wish that you also get a return on your investment by developing skills and capabilities.

• We offer competitive compensation. We deeply value who we work with and would like to be fair to you and what you can bring to the table. We also provide bonuses and additional incentives.

• We All Own Workplace Flexibility. Sustainable success takes effort from the whole team — embracing flexibility, respecting boundaries, and supporting work-life balance by knowing when to push and when to rest.

As our Influencer Engagement Manager, you’ll be the go-to person for identifying, managing, and growing our influencer partnerships from start to finish. You’ll work closely with our Strategy, Creative, and Account teams to ensure the right voices bring our clients’ stories to life.

1. Influencer Sourcing & Vetting

• Identify and recommend influencers that are aligned with the campaign brief, client goals, target audience, and brand identity.

• Vet influencers based on performance metrics (reach, engagement rate, audience demographics), content quality, past brand partnerships, and reputation.
  

2. Strategic Alignment & Coordination

• Collaborate closely with Campaign Managers to deeply understand campaign strategy, content direction, and performance KPIs.

• Ensure influencer recommendations support the creative concept, messaging hierarchy, and client objectives.

• Participate in internal strategy and briefing sessions to integrate influencer execution into the broader campaign plan.
  

3. Influencer Management & Negotiation

• Lead outreach and relationship-building with influencers, talent managers, and creators.

• Negotiate deliverables, rates, usage rights, timelines, and contracts, ensuring transparency and fairness.

• Manage influencer onboarding, including briefing, Q&A, and expectation setting.
  

4. Campaign Execution & Coordination

• Track all influencer deliverables from submission to posting, ensuring alignment with the approved brief and timeline.

• Liaise with Campaign Managers to flag content that needs revision or alignment before going live.

• Ensure influencers receive timely feedback, approvals, and support throughout the campaign.
  

5. Campaign Tracking & Reporting

• Monitor campaign performance, track influencer posts, and collect insights for post-campaign reports.

• Maintain up-to-date records in our influencer database including performance benchmarks, rates, and historical data.

• Provide real-time updates on deliverables and performance to internal teams.
  

6. Influencer Relationship Building

• Nurture long-term relationships with top-performing influencers and identify opportunities for future collaborations.

• Stay up to date with platform trends, creator economy shifts, and rising talent.

Education: Bachelor’s degree in Marketing, Communications, Advertising, Business, or a related field

• 3+ years in influencer marketing, creator partnerships, or talent management

• Experience working in or with agencies, creator platforms, or digital brands

• Proven success managing big scale influencer relationships and campaign execution

• Strong understanding of social media trends and performance metrics
  

Skills:

• Excellent communication and negotiation skills

• Organized and detail-oriented, able to juggle multiple campaigns

• Strong eye for influencer-brand fit and content quality

• Proficient in influencer tools (e.g., Tagger, GRIN, or equivalent) and project management platforms (e.g., Notion, Asana)

• Relationship-driven — you love working with people and building trust

• Self-starter — you take initiative and ownership of your work

• Data-aware — you make decisions based on results, not just vibes

• Collaborative — you work well with creatives, strategists, and clients

• Curious — you keep up with what’s next in the influencer and creator world