TIKTOK DANCE CHALLENGE
Video Production
Seeing Jollibee dance is the best thing ever!
Seeing Jollibee dance is the best thing ever!
The client wanted to create a video to cater to the TikTok audience while promoting the delivery hotline. Since dance challenges work so well on TikTok, the client wanted to generate brand awareness through this video.
The Brief
We created a video of Jollibee dancing the hashtag challenge with three different levels of difficulty. The storyline of the video was made to cater to the duet feature on TikTok. Graphics and lighting were also used in the video.
The Execution
Our Results
As of today, the hashtag #JollibeatShowdown has 11.4M views and growing. A ton of TikTok users have also created their own duets.
If you’re interested in learning more about marketing on TikTok, check out our resource page.
CREDITS:
Agency: Gigil
Choreographer: Anton Fausto
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